National Pita Day is this upcoming Saturday, March 29, and one fast-casual restaurant chain is celebrating with free pita chips and a new character.
Mediterranean fast-casual chain Cava is introducing Peter Chip, the brand’s new character, and will celebrate his “birthday” on March 29 by treating all Cava Rewards members to an order of the popular pita chips.
According to the company, Peter’s gift will be automatically added to all Cava Rewards accounts on the day, and loyalty members can redeem the reward for an order of pita chips in restaurants or through digital ordering at participating locations nationwide.
“National Pita Day — aka my birthday — is coming up, and I couldn’t be more pumped!” said Peter Chip, CAVA’s resident pita chip personality, in a news release. “As an Aries, I love a big celebration — and what better way to mark the occasion than by treating our loyal fans to complimentary pita chips, on me!”
Customers can download the Cava app or join the loyalty program by clicking the “Join Cava Rewards” link on the brand’s website.
How many Cava locations are there in the US?
Earlier this month, Cava opened its first location in the Indianapolis metro area, which means the chain now operates in 26 states and the District of Columbia. A second location is expected to open in the area later this year, according to the company.
According to Cava’s fourth-quarter earnings report, it now operates 367 restaurants in the United States.
According to a news release, the company is aiming to have 1,000 locations by 2032 and opened 58 net new restaurants in the 2024 fiscal year. According to the company’s fourth-quarter earnings report, it operates 367
Cava serves Mediterranean-inspired bowls, pitas, dips and dressings, according to its website, “helping people eat well and live well.”
Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at Gdhauari@gannett.com.